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Retarget Failed or Not Reply contacts

From a Broadcast report, create a Retarget draft for Failed or Not Reply contacts and send a new message.

In this tutorial, you will retarget contacts from an earlier Broadcast who are Failed or Not Reply.

Time needed: 10 minutes

Before you start

Make sure:

  • You are logged in to Wabot.
  • You already have a Broadcast with a Report.
  • You can see Retarget on that report. You need Broadcast write and audience permission.

Retarget starts a new Broadcast. It does not resend the same campaign in place.

Unknown contacts are not in Retarget. Use Retry Unknown on the report if you need that set.

1. Open the Broadcast report

On the left menu, click Broadcast.

Open the finished campaign, then click Report.

2. Open Retarget

Click Retarget.

The Retarget Broadcast dialog opens.

3. Choose Failed or Not Reply

Enter a Broadcast Name.

Example: Raya Promo — Not Reply

Under Recipients to Include, choose Failed or Not Reply.

Check Estimated Recipients. If the number is 0, pick the other status or open a different campaign.

If you searched the engagement table first, that search is also applied.

Click Create Draft.

4. Change the message

Wabot opens the new draft on the message step.

The retarget group is locked. Do not change the audience.

Write a new message, or pick another template.

If you see Send Test Message, send one to your own number first.

Click Continue.

5. Send the retarget Broadcast

Choose Send Now.

Review the locked audience and the new message. Click Launch Broadcast.

Make sure it worked

This tutorial worked when:

  • A new Broadcast appears in the list.
  • The recipient count matches Estimated Recipients.
  • The retarget group stays locked.
  • The new campaign moves to Sending or Completed.

If it didn’t work

You cannot see Retarget

You need Broadcast write permission and audience permission.

Estimated Recipients is 0

  • Confirm the original campaign has Failed or Not Reply rows in Engagement.
  • Clear the search box if a phone filter is still active.
  • Try All Recipients only if you really want the full set.

The audience cannot be edited

That is expected. Retarget locks the recipient set from the previous campaign.

This is not Retry Unknown

Retry Unknown is a separate button on the report. Retarget does not include Unknown.

Next

The retarget send is done. Next, read the report and export a status group.

Read a Broadcast report and export to a group →

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